Samsung Electronics has introduced Eclipsa Audio, a revolutionary 3D audio technology developed in partnership with Google, into its 2025 range of TVs and soundbars. This groundbreaking innovation empowers creators to craft immersive, multidimensional audio experiences while ensuring smooth playback on Samsung devices. By blending advanced audio technology with stunning visuals, Samsung is elevating home entertainment to new heights, delivering more captivating experiences for its audiences.

Taeyong Son, Executive Vice President and Head of the R&D Team at Samsung’s Visual Display Business, shared his enthusiasm about this milestone, stating, “We are thrilled to lead the industry by integrating Eclipsa Audio into our 2025 TV and soundbar lineup. This development unlocks new opportunities for immersive audio experiences and underscores our dedication to shaping the future of entertainment at home.”

Holding its position as a global leader in the television market for 18 consecutive years, Samsung continues to revolutionize home entertainment. Dominating the market for screens larger than 75 inches, the company is well-positioned to bring Eclipsa Audio technology to a broader audience worldwide. This innovative feature enables creators to customize audio details such as sound positioning, intensity, and spatial reflections, delivering a rich, three-dimensional sound experience that complements the viewing journey. Samsung’s 2025 lineup, including models from the Crystal UHD series to the flagship Neo QLED 8K, integrates this cutting-edge technology, offering a range of options for consumers eager to explore enhanced soundscapes.

Samsung customers will be able to hear spatial audio on compatible devices starting in 2025 when producers are able to post videos to YouTube that have Eclipsa Audio tracks. To uphold the highest audio quality standards, Samsung and Google are collaborating with the Telecommunications Technology Association to establish a certification program for devices featuring Eclipsa Audio, ensuring consistent and superior sound quality across platforms.

Google Chrome Vice President of Engineering Jim Bankoski said he was thrilled about this development, saying, “Eclipsa Audio has the potential to completely change the way we perceive sound. We look forward to seeing the creative ways in which the creator community embraces this technology to deliver fresh and unique audio experiences.”